1. How to Build Community & Trust with Your Audience
An audience comes to your page to connect with you. A community comes to your page to connect with each other. And when you have community, it increases the retention, sales, and the brand loyalty you can cultivate with followers.
When a brand’s initial offer is (much) lower than your rate
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First Proactive Email to Brand (condensed)
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First Proactive Email to Brand (…when you do have past experience with similar brands)
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Responding to a gifting offer
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Post-Campaign Performance Summary
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Delivering Your Rate with Confidence
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Response to Brand Sponsorship Request
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Follow Up (No Response to Email/DM #1)
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First Proactive Email to Brand (…when you don’t have past experience with similar brands)
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